Identity, Payments, and the Future of Commerce: Wink CEO Deepak Jain on Biometric Update
Wink Featured in The Nilson Report | Biometrics with Card Payment Processing

Originally featured on the Nilson Report, Issue 1294; October 21, 2025
We’re excited to share that Wink has been featured in The Nilson Report (Issue 1294, October 2025), the payments industry’s most trusted publication for over five decades.
You can download the feature "Wink Combines Biometrics with Card Payment Processing" here. The Nilson feature explores how Wink is merging biometric authentication with card payment processing, loyalty, and access control to power secure, frictionless commerce across every channel.
From Identity to Payment: A Unified Biometric Platform
Following Wink’s merger with Phoenix Managed Networks, the combined company now delivers a PCI Level 1 cloud infrastructure that brings biometric verification directly into the payment flow.
By linking face, palm, fingerprint, and voice recognition to real-time payment authorization, Wink provides a trusted identity layer that strengthens security without adding friction.
Learn more about Wink Verification or Wink Login.
Why the World Is Moving Beyond OTPs
As The Nilson Report notes, regulators around the world are phasing out SMS and email one-time passwords (OTPs)in favor of more secure, phishing-resistant authentication.
Wink’s multimodal biometric solutions meet these new standards, eliminating vulnerabilities such as SIM swaps and account-takeover fraud. For consumers, that means faster checkout. For merchants, it means higher trust and fewer false declines.
Biometrics and the Rise of Agentic Commerce
The article also highlights how agentic commerce, where AI agents make purchases on behalf of users, is changing the payments landscape.
In this new environment, identity confirmation at the moment of intent becomes essential. Wink’s biometric authentication ensures that every transaction is linked to a verified human, reducing chargeback disputes and enabling safe AI-driven commerce.
A More Connected Commerce Ecosystem
Wink’s partnership with Paze, the digital wallet operated by top U.S. banks, gives merchants access to over 150 million tokenized cards verified in real time.
Through its SDK for camera-enabled POS devices, Wink is also enabling biometrically authenticated in-store payments that unify loyalty and identity, without passwords, cards, or devices.
These innovations reflect Wink’s broader mission to connect identity with commerce, creating a future where who you are is all you need to pay, earn, and access.
Read the feature from Nilson Report on Wink Biometric Card Payment Processing here:

Looking Ahead
We’re honored to be recognized by The Nilson Report for our work at the intersection of biometrics, payments, and AI-driven commerce.
Read more about The Nilson Report here (subscription required).
Explore Wink’s biometric and payment solutions at www.wink.cloud.


